2012年3月29日星期四

NEW SUNLIGHT STONE COATED AND STEEL ROOF small and medium-sized building materials enterprises to enter the strategic analysis of e-commerce market
In recent years, e-commerce to low-cost, high efficiency, cost-effective and rapid expansion. Clothing, electronics and other industries, many enterprises are turning their eyes to this area. With the influx of more and more large brands, SMEs in traditional industries have also joined the trend of the electricity supplier.
But seeing as the building materials business, we found that the cold and harsh reality of e-commerce enthusiasm behind. The vast majority of building materials companies, e-commerce, on the one hand, strong competition by peers brand, on the one hand, by direct questioning of the dealer. This allows a better business operations e-commerce drawn before the blueprint marked a strong.
Reason, it is because the building materials to enter the field of electronic commerce there are many wrong interpretation of electric providers to enter the former strategic planning is uncertain, management is not in place and mode of unclear. The same time, the electricity supplier attracting foreign talent and patience given, resulting in the suspicion of the electricity supplier of road.
Building Materials companies into the e-commerce strategy then the NEW SUNLIGHT STONE COATED metal ROOF into e-commerce, how like?
, According to the company's own situation, to develop a set of e-business strategy more in line with the long-term dispute Show;
Second, focus on branding and marketing, but at the same time to avoid over-burn mode affect the virtuous circle;
Third, build a strong logistics system and the storage and supply capacity;
Fourth, strengthen the link of the after-sales service, and strive for every customer to become repeat customers of the enterprise;
Strive to allow electricity providers to floor, to reach a win-win situation with the dealer.
From the traditional experience, traditional businesses into e-commerce field often ignored its own advantages, too copy the successful model in the line, this will bring a great obstacle to the development of electric providers. NEW SUNLIGHT STONE COATED STEEL ROOF only give full consideration to the circumstances of their own products, human resources, capital, integration of resources to be able to subversive success in the field of electronic commerce.

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